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This site had the following on the web site, "Hays Travel The UKs largest independent travel agent." Our analyzers noticed that the web site said " Looking for a huge choice of ski and snowboarding holidays? Youve come to the right place." The Website also stated " Were an independent travel agency the UKs largest, in fact so weve got access to ski holiday deals from a wide range of suppliers. See some of our hand-picked skiing holidays below, or start your search with the box on the left. Child Ages on Return Date." The website's header had ski holidays as the most important keyword. It was followed by ski breaks, hays ski, and skiing holidays which isn't as ranked as highly as ski holidays. The next words the site uses is ski holiday. skiing breaks was also included and could not be seen by web crawlers.